Marybeth Tawfik squaring up the quilt.
GivingQuilts—Stitching Together Community and Love
Written by Carol Neiger
Posted on November 7, 2016
When a friend of mine was diagnosed with breast cancer, I wanted to help. However, I live far from her and could not be there for day-to-day support. Her husband told me, “She likes the small things like letters, and notes of encouragement.” As a designer and artist, I wanted to create something handmade—incorporating the “notes of encouragement” idea. I thought a quilt—collectively made by a group of her friends—would be a great way to comfort her in a creative and meaningful way.
A quilt that inspires
To start, I collected inspirational quotes from friends and family members. Next, I designed one square for each quotation, with different painted background textures. After I printed the fabric, several friends sewed the quilt. It was beautiful and sentimental. When we presented the quilt to our friend, it was a profoundly moving experience for all of us.
A group-made quilt the easy way
Combining the concept of “group gifting” with technology, I created an easy way to have a handcrafted, customized quilt made. The quilt ordering process is automated online, with one person spearheading the effort by first selecting a quilt size, colors and backing fabrics. That person then invites friends and family to contribute inspirational quotations to be printed in each square, after which the quilt design is finalized, with each square in place. We get the fabric printed and our expert quilters sew the final, one-of-a kind product—all done without anyone from the group having to thread a needle!
Introducing GivingQuilts™
GivingQuilts defines a new American artistry by combining the best of both worlds: technology + craftsmanship. Leveraging technology, we found a way for a group of people who live far from one another to collaborate in creating one special gift. Technology combines with a handcrafted quilt, making for a beautiful made-in-America personalized product.
The challenges in launching GivingQuilts
One key challenge in launching this small business was in simplifying the quilt creation process through technology. Another was finding a person who would do the actual sewing and quilting. I found Spoonflower (design and printed fabric on demand) on LinkedIn and then conducted a nationwide, online search for a quilter. It proved to be very difficult to find someone who had both the quilting expertise and the business savvy to scale the handmade production of the products. It was only through LinkedIn that I found Marybeth Tawfik, a professional quilter who was the single quilter listing her business on LinkedIn at that time. She was a perfect match for the business, and I am grateful to LinkedIn for being such a valuable match-making resource. As the business grows, we need to continuously work on improving our technology to make our website intuitive and our processes—from ordering through production through delivery—work flawlessly. I will continue to use LinkedIn and LinkedIn ProFinder to find resources to develop and refine our processes and to market GivingQuilts.
#ProFinderContest #handcrafted #quilts #groupmadegift #personalizedgift #etsy #creativityfound #makersmovement
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